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Sunday, 4 March 2012

Here are your 2012 Beerbohm Award Winners!



The Beerbohm Awards are Oscars for movie trailers. In the 2 or so minutes it takes to watch a trailer, a major decision is made. The decision whether or not to see a film and to, really, support the work of the film making team. This puts much weight on the trailer.

In the 7 months that Beerbohmtastic has been reviewing movie trailers, I have made observations that I'm sure many others have as well. Some trailers are just too long. Some give away so much that there is almost no point in seeing the film - there's a Beerbohm Award for that. Some are so misleading that, good or bad, they don't do the film justice - there's a Beerbohm Award for that, too. Still, some trailers are really good and some are just plain bad - two more Beerbohm Award categories.

I'd like thank those who sent in nominations, and thanks also to those who send in comments and suggestions. And thank you to all who read the blog. I very much appreciate you taking the time to pop in for a quick review and, hopefully, some amusement.

The winners are selected by a panel (the wife) and viewer comments and suggestions. The only criteria is that I had to have viewed and/or reviewed the trailer. For 2013, I'm looking for corporate sponsors or a good animator to produce an actual awards show, whether live action or animated. If you're interested, let's talk.

So, without further doo doo (thanks Cap'n'Dave), here are the winners of the 2012 (Inaugural) Beerbohm Awards for Movie Trailers:

BEST TRAILER

The Best Trailer Award is given to the trailer which truly teases, entertains and leaves the viewer wanting more.

The nominees for best trailer are:

Red State

Apollo 18

The Descendants

Contagion

The Debt

And the Beerbohm Award winner for Best Trailer is:

RED STATE

It brilliantly created a false sense of what this film really was and continued to shock, weaving in comic relief, while leaving the viewer in a state of awe... a red state, perhaps?
And the movie was great, too.

Congratulations!


WORST TRAILER

The Worst Trailer Award is given to the trailer that left the viewer (me) annoyed,
so much so that it had to be reviewed and not let off the hook easily by dumping it in the trailer park.

The nominees for worst trailer are:

Melancholia

A Very Harold and Kumar Christmas 3D

Jack and Jill

Shark Night 3D

This Means War

And the Beerbohm Award winner for Worst Trailer is:

SHARK NIGHT 3D

Fresh water sharks with..um..metaphorical laser beams on their heads...

Congratulations, I guess.



MOST MISLEADING TRAILER

The Most Misleading Trailer goes to the trailer that misrepresented the film.
It applies to either a good trailer for a bad film or bad trailer for a good film.

The nominees for the most misleading trailer are:

Carnage

The Grey

Dream House

Reel Steel

Chronicle

And the Beerbohm Award winner for Most Misleading Trailer is:

CARNAGE


This trailer had all the makings of a brilliant, character-driven, multi-layered, Whose Afraid of Virgina Woolfe-ish conflict. It has a great cast and is directed by Roman Polanski. Though I'd heard that the play was excellent, the movie failed completely on all levels and was a waste of a talented cast and a waste of my time.  (This Beerbohm goes to a good trailer for a bad film).

Congratulations, I guess.



WORST SPOILER TRAILER

The Worst Spoiler Trailer goes to the trailer that gives so much away
that there was no point seeing the movie (even though I may have).

The nominees for the worst spoiler trailer are:

The Help

Abduction

Straw Dogs

Monte Carlo

The Whistleblower

Final Destination 5

And the Beerbohm Award winner for Worst Spoiler Trailer is:


THE HELP


This trailer gave away the entire story and left very little else. While, at the time of the review, I did acknowledge my respect for the actual story and even suggested that it would likely be Oscar worthy, the trailer was the worst spoiler trailer of the year. While the wife enjoyed the film, I couldn't bring myself view it.

Congratulations, I guess.



BEST MUSIC IN A TRAILER

The Best Music in a Trailer goes to the trailer with either the best overall music or song.

The nominees for the best music in a trailer are:

Queen Bitch by David Bowie (Young Adult trailer)

The Immigrant Song, performed by Trent Reznor (The Girl with the Dragon Tatoo - 2011, trailer - David Fincher version)

No Church in the Wild, performed by Jay-Z and Kanye West (Safe House trailer)

And the Beerbohm Award for Best Music or Song in a Trailer is:


The Immigrant Song, performed by Trent Reznor (The Girl with the Dragon Tatoo - 2011, trailer - David Fincher version)


While the other trailer for this film merely showed how close the film was to the original,
the David Fincher trailer literally, rocked. Perfect choice of music.


Congratulations!

BEST ONE-LINER IN A TRAILER

The Best One-Liner in a trailer is the line, or words, spoken within the context of the 2 minute trailer that stand out to the point of being memorable... not an easy feat.

And the nominess for Best One-Liner in a Trailer are...

Snow White and the Huntsman:
It once pained me to know that I am the cause of such despair...
but now their cries give me strength.
Spoken by Charlize Theron

Conan the Barbarian:
I live, I love, I slay... I am content
Spoken by Jason Momoa

Red State:
I think it's the use of the word 'repeat' that makes this work, everytime
Spoken by Kevin Pollack

50/50:
A tumor? Me? That doesn't make sense. I don't smoke, I don't drink, I recycle.
Spoken by Joseph Gordon-Levitt

The Avengers:
If we can't protect the earth, you can be damn sure we'll avenge it.
Spoken by Robert Downey Jr. (Iron Man)


And the Beerbohm Award winner for Best One-Liner in a Trailer is:



Conan the Barbarian:


I live, I love, I slay... I am content
Spoken by Jason Momoa

No words could be more true to the spirit of the character and the film, and make you laugh.


Congratulations!





Congratulations to all nominees and winners!

Please email your nominations for 2013 to beerbohmtastic@gmail.com

Thanks for reading!

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